How important is local search? When it comes to SEO, there is a temptation to focus almost exclusively on the main search results. For many businesses, directing resources at a local search campaign may actually make more sense. If you
The two new Ads formats are Video in Showcase Shopping Ads and Shoppable Image Ads – which is a pilot for now but is expected to roll out fully over the next several months into 2019. Video in Showcase Shopping
How important is local search? A beginner’s guide to getting to grips with online reviews as their importance soars The latest research on online reviews has highlighted just how vital they are to business success, especially as an eCommerce retailer
It’s one of the most common questions that new or would-be webmasters ask, which is understandable given that most Web traffic starts with a search query. Unfortunately, it’s also a question that has no easy answer, not least because it
The word “free” is a powerful word. It’s also one of the most beguiling words. That’s understandable, considering money doesn’t fall from trees. So what about free websites? You can have a website up and running without paying a cent.
Content is king. It’s a clichĂ© that any Internet marketer has no doubt heard a hundred times and more to the point it’s become downright tedious. Worst of all, it’s not even entirely true anyway. In fact, it entirely fails
As consumers spend more and more time on their smartphones, it is no longer enough for most businesses to simply rely on responsive Web design alone. Although the cost of app development is steadily increasing, having a simple app developed
Starting a new business takes a lot of time and effort, not to mention a huge outlay of resources and capital. If you have a great idea for a new business, you have a lot of decisions to make, from
